Revolutionizing the Ocean Industry with Human-Centered Design
Introduction
When designing industrial environments and business models in the ocean industry, it's not just about creating functional systems; it's about creating systems centered around people. This article will explore how human-centered design can revolutionize the ocean industry by improving relationships, supporting better business processes and innovation, and ensuring safety.
We will also discuss how human-centered design can improve relationships between people in the industry, support better business processes and business model innovation, and ensure safety.
The Evolution of Design
"Design is really an act of communication, which means having a deep understanding of the person with whom the designer is communicating." - The Design of Everyday Things Quotes - Goodreads. https://www.goodreads.com/work/quotes/18518-the-psychology-of-everyday-things
Design has come a long way from designing objects to understanding human interactions. Donald Norman's book, "The Design of Everyday Things," highlights how design has evolved into an act of communication, with a deeper understanding of the person with whom the designer communicates. This evolution has led to the development of the design thinking process, which focuses on the relationship between people and others.
"Whether we're communicating with a human or a machine, the goal is to create a shared understanding of the world. That's the point behind both the rules governing polite conversation and how a user-friendly machine should work." - Cliff Kuang, User Friendly: How the Hidden Rules of Design Are Changing the Way We Live, Work, and Play.
Importance of Empathy and Feelings
It is essential to consider feelings and emotions when designing industrial environments and business models. We like to think we act entirely rationally, but that is untrue. We are highly influenced in our behavior by our emotions.
Ignoring feelings can lead to frustration, irritation, and stress, which can cause errors and even death and destruction. Therefore, a human-centered design must consider the feelings of the people in the industry.
Importance of People
The ocean industry is complex and involves many stakeholders. As such, we must look at the people and their needs, pain points, and experiences. "You have to know why people behave as they do—and design around their foibles and limitations, rather than some ideal." - Cliff Kuang, User Friendly: How the Hidden Rules of Design are Changing the Way We Live, Work & Play.
In this project, we spend 20 days solely on the people in the industry. This will help us understand their needs and develop solutions for them.
Principles for Design
"Principles of design:
Use both knowledges in the world and knowledge in the head.
Simplify the structure of tasks.
Make things visible: bridge gulfs between Execution and Evaluation.
Get the mappings right.
Exploit the power of constraints.
Design for error.
When all else fails, standardize." - Donald A. Norman, The Design of Everyday Things.
While these principles are essential, they do not necessarily include empathy and the people's feelings within the industry. Therefore, it is essential to integrate human-centered design principles in the ocean industry.
Conclusion
Human-centered design is crucial in the ocean industry. It can improve relationships between people, support better business processes and business model innovation, and ensure safety. We should be sure that we empathize with the humans in and near the loop at every step.
In designing for the ocean industry, we must consider the feelings of the people involved, their needs, pain points, and experiences. Doing so can create a human-centered ocean industry that benefits everyone involved.
References:
― Donald A. Norman, The Design of Everyday Things
― Cliff Kuang, User Friendly: How the Hidden Rules of Design Are Changing the Way We Live, Work, and Play
― Tim Brown, Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation